OUR LATEST PONDERINGS
Insights in Action
Turning Data Into Advantage — The Bregma Way Forward
Turning Data Into Advantage — The Bregma Way Forward
The way companies gain competitive advantage is changing. At Bregma Intelligence, we’re reimagining how businesses harness data and AI to see further, act sooner, and shape the future with confidence.
What’s a Milkshake for?
What’s a Milkshake for?
Before he became famous in innovation circles, Clayton Christensen was hired to study milkshakes.
Signals vs. Substance: Rethinking How We Understand Audiences
Signals vs. Substance: Rethinking How We Understand Audiences
We often treat social data – likes, follows, bios, curated posts – as a window into people’s real beliefs and preferences. But that view can be distorted because social media isn’t a mirror.
Building a Dream Team: Announcing Our New Leadership at Bregma Consulting
Building a Dream Team: Announcing Our New Leadership at Bregma Consulting
I'll be honest. When I started Bregma Consulting last year, I wasn't sure where the business would go. Initially, I thought this endeavor would be something I'd do alone.