MEET THE TEAM

Come for the
INSIGHTS,
Stay for the
PEOPLE

Let's Talk
  • Open
  • Generous
  • Collaborative
  • Responsible
  • Curious
  • Scrappy
  • Proactive
  • Accurate
  • Connected

THE BREGMA WAY

We are the decoders of complexity.

 

Bregma Intelligence was founded in 2023 to fill a critical gap in the market: an organization that brings together marketing and business intelligence, analytics, research, and product innovation in a way that is both scalable and accessible.

Guided by engineering principles, we bridge the worlds of marketers, communicators, and developers—translating across disciplines to deliver insights and solutions that drive real impact.

We take the overwhelming world of data and make it make sense. When we’re working with you, there’s no jargon, no corporate fluff. Just clear insights, sharper decisions, and a team of people who truly care.

Our goal is to work as one and let nothing stand in the way of making intelligence undeniably useful.
Get to know Us

The Dream Team

Brian
Mossop
CEO & Founder
  • Vision
  • Role
  • Training
  • Accolades
Vision

Brian Mossop believes advanced analytics remains deeply underutilized in marketing and communications and that harnessing AI and custom research is the key to sharper decisions, stronger narratives, and superior business growth.

Role
As founder of Bregma Intelligence, Brian helps organizations cut through complexity. He helps build solutions that combine AI and human insight to solve real business challenges. With expertise spanning research, data storytelling, machine learning, and practical product development, he bridges the gap between strategy and execution.
Training
Brian holds a BS in Electrical Engineering from Lafayette College, a PhD in Biomedical Engineering from Duke University, and completed postdoctoral research in neuroscience. His scientific research focused on computational modeling of biological systems and machine learning applied to EEG data.
Accomplishments

His career includes science journalism (Scientific American, The New Yorker, Wired) and senior analytics leadership roles at PR and marketing agencies, where he advised Fortune 500 clients and led teams that earned multiple global awards for innovation.

  • Vision
  • Role
  • Training
  • Accolades
Vision

Wendy believes research is most powerful when it’s clear, focused, and built with the client in mind. In a world overwhelmed by data, she’s driven by the challenge of distilling what matters and uncovering insights that not only inform but inspire action.

Role
At Bregma Intelligence, Wendy helps clients define what they need to know and how best to uncover it. She draws on deep experience with large datasets and targeted research to solve nuanced business challenges. With a sharp understanding of each client’s context, she translates strategic questions into focused, data-driven approaches that lead to clear, actionable outcomes.
Training

Wendy holds a BA in Marketing and Media Communications from New York University. Her background spans brand strategy, media, research, and analytics, with an early foundation in custom market research.

Accomplishments
Wendy has held senior leadership roles at a global media company and across media, PR, digital, and creative agencies. She has led insights work for clients in technology, healthcare, financial services, luxury, and entertainment, delivering executive-ready work with clarity and precision. She is known for her collaborative style and for building teams recognized for innovative thinking and strong execution.
Wendy
Kong
Team Principal, Head of Research Insights
Keri
Pacella
Research Director
  • Vision
  • Role
  • Training
  • Accolades
Vision

Keri Pacella believes the best ideas live at the intersection of data, AI, and human curiosity. She’s passionate about turning raw insights into action, helping brands find the signal in the noise and build smarter, more resonant stories.

Role

At Bregma, Keri brings together her love of research, storytelling, and innovation to help clients see their brands and audiences in new ways. She designs AI-driven strategies, surfaces key insights, and helps teams turn data into ideas that inspire action and spark dialogue.

Training

Keri holds a BA in History from SUNY New Paltz. Over a decade in the industry, she has honed her expertise across entertainment, consumer, and healthcare brands, mastering an array of social intelligence and analytics platforms, and developing innovative AI-enabled workflows.

Accomplishments

She has led insights and strategy for Fortune 100 brands and award-winning campaigns, built AI-driven processes for faster, smarter analysis, and developed training programs to elevate teams. Her work has contributed to campaigns recognized by Shorty and Digiday Awards.

  • Vision
  • Role
  • Training
  • Accolades
Vision

Ashley Boval approaches research and analytics from a core desire to know and understand more about the world. She deeply appreciates the impact of a well-told story; even more a well-informed one. The nexus between creativity and advanced analytics is her happy place.

Role
At Bregma Intelligence, Ashley marries global context with actionable insights for each client. With experience in research, analytics, and a past life as a marketer, she guides clients through a labyrinth of data to find core takeaways that demonstrably impact business strategy.
Training
Ashley holds a BS in Social Policy from Northwestern University and a Master of Social Work from the University Institute of Lisbon, the University of Stavanger, Gothenburg University, and Makerere University. Her Master dissertation was a literature review of research on the sexual health education preferences of youth in sub-Saharan Africa.
Accomplishments
Her career in marketing and communications agencies spanned from media outreach, to content creation, to research and analytics work for Fortune 500 technology and healthcare organizations and startups alike. She also has experience working in marcomms for nonprofit organizations.
Ashley
Boval
Research Lead

OUR EXPERTISE

Whether you’re launching something new or trying to make sense of what’s changing, we’re here to help you find clarity and act on it.

Product

AI Data Consulting + Product Development
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Research
Custom Research
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Intelligence

Narrative Intelligence
Learn More

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TESTIMONIALS

Not to brag…
but we’re kind of nice to work with.

We’ve been working with Bregma since shortly after the company was formed, and have been consistently impressed by the professionalism, quality and depth of thinking that the Bregma team brings to every project. They’re creative, innovative problem-solvers whose work meets the high standards of the C-level clients we work with.

Steve Astle
Principal

We’ve worked with Bregma on several research and strategy projects. Their ability to analyze what a client needs, create a custom execution plan, and deliver with care is second to none. We’re very selective about our partners and have high expectations that the Bregma team meets or exceeds every time. They’ll continue to be our go-to for our biggest projects going forward!

Courtney Booth Bensinger
Co-founder & CEO

I’ve been working with Bregma for almost a year and am so impressed with their ability to rise to the occasion, no matter how arcane or specific the ask. They’re as congenial as they are inquisitive, and I really value how as a group they don’t stop at the surface level, layering important human context over methodologically sound data. Knowing they’re on my side brings an extra confidence to my work, and for that I am so grateful. I will be calling on them in the future, I am sure.

Beth Carter
Owner & CEO

TESTIMONIALS

Not to brag…
but we’re kind of nice to work with.

We’ve been working with Bregma since shortly after the company was formed, and have been consistently impressed by the professionalism, quality and depth of thinking that the Bregma team brings to every project. They’re creative, innovative problem-solvers whose work meets the high standards of the C-level clients we work with.

Steve Astle
Principal
iQ360

We’ve worked with Bregma on several research and strategy projects. Their ability to analyze what a client needs, create a custom execution plan, and deliver with care is second to none. We’re very selective about our partners and have high expectations that the Bregma team meets or exceeds every time. They’ll continue to be our go-to for our biggest projects going forward!

Courtney Booth Bensinger
Co-founder & CEO
Cooth

I’ve been working with Bregma for almost a year and am so impressed with their ability to rise to the occasion, no matter how arcane or specific the ask. They’re as congenial as they are inquisitive, and I really value how as a group they don’t stop at the surface level, layering important human context over methodologically sound data. Knowing they’re on my side brings an extra confidence to my work, and for that I am so grateful. I will be calling on them in the future, I am sure.

Courtney Booth Bensinger
Owner & CEO
Little Bat Brand Strategy

FROM THE LAB

We’ve been thinking…

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